Guide on how to select original art


When I go to galleries and local art shows, there is a distinct style and certain color palette that I am drawn towards.  In my earlier years, I was open to appreciate all styles of art and wasn’t sure what I liked.  I find that now with many years of interior design experience and also having had my own studio in Inglewood, that my taste has become more discerning.

Shaping a person’s `taste’ in art is a compilation of many past experiences.  Travelling allows us to expand our horizons and allows us to appreciate art styles from around the world.  Attending many galleries and art shows allows us to weed out the art which we like and do not like.  There is an emotional component of `loving art’ that also plays a large role in art selection.  Loving art is often triggered by past memories that evoke emotion.  One can be drawn towards iconic images in a painting that are reminders of events, people, things, or places in their lifetime that hold a special place in their heart.  Not all paintings are iconic however, such as abstract art, which has its own unique way of forming a feeling of personal imagery. There is a difference however between loving art and selecting art for a space.


Okay, so you think you know what styles of art you like and you are occasionally drawn towards a painting that you `love’.  Now the decision is how to know what art to buy for your space and where to put it.

People often get confused at this point because they know they like a painting, but they are not sure if it will fit in their space.  Interior designers and art consultants at galleries provide a service to help out with this decision, but of course, that comes with a price.  Art consultants often work for a specific gallery so their goal is to sell art from only their repertoire of artists.  Interior designers most often do not have detailed knowledge of artists or specific styles and quality of art, since their expertise is interior design.  They sometimes have a favorite gallery which is recommended to their clients or depending on budget, they recommend prints.  Some designers choose paintings to `match’ their furniture and accessories by using prints, since it is usually the last stage of the design process so often there is a limited budget remaining for art.

So what is the best way to select art on your own?  When you love art and it evokes an emotion in you, it can eventually find the right space in your home or office WITHOUT matching!  Art is a way of adding your own personality and making the space you spend a great deal of time in YOURS.  When you walk by that painting everyday, it should make you feel good and remind you of a special memory.  You may think that owning original art is expensive but there are many ways you can actually afford it.


If you know there is a specific wall in your home or office that really needs a great piece of art, that is a good start.  You often have to take into account the size of the wall and the current style of decor in that room.  Large paintings can make a big impact in a space but smaller ones can also have an impact with a good frame or a series of similar paintings.

You do not necessarily have to `match’ colors of the painting to your decor, rather I often suggest revolving a color palette of a room around a painting and accessories can always be added to accentuate colors.  Color palettes generally these days are very neutral for walls and furniture, which is the perfect opportunity for you to be bold with your painting color choices!  It is good to be aware of the current style of decor in your room as well so you don’t clash with the style of your art too much.  For example, a traditional impressionistic painting with a gilded gold frame may not work in a clean, modern interior.  Although design trends now are very eclectic so different styles can be merged together, and using frames to tie things together can also help blend styles.


If you are not sure about what art to choose for your space, we can help you.  We can show you styles from over 30 local artists through a selection of over 600 paintings.  These paintings have been curated by a designer and artist with a discerning eye for both what successfully works in an interior and what is excellent `quality’ art.  There are a variety of styles and sizes to choose from and the ArtMatch website is very intuitive to use by providing many search criteria (size, color, style, price etc.).  You can reserve a painting right online and we will contact you to arrange for delivery.  There is a 50% deposit taken for any 48 hour trials with no obligation to buy except a $50 fee for delivery.

If you still cannot decide, an ArtMatch consultant can come to you for a complimentary 30-minute consultation to help you choose the style that will work in your space.  If you then choose to go with a package, we provide a digital photo of your wall showing how the paintings you like look on your wall to scale.  Once you make your final selections, we bring the painting to you so you can trial them for 48 hours.  There is no obligation to buy the paintings, you only have to pay the consultation fee.

Why not get help from an expert while supporting the many local talented artists in Calgary?  The art is much more affordable than a gallery because we do not have the overhead of paying rent and therefore charge lower commissions and more money back to the artist.  The consultation fees are also at a flat rate so much lower than the hourly fees that a designer would charge.  Help ArtMatch find a home for local art in Calgary!

Contact Vandy Midha


[email protected]

Great Response from Splash of Colour Art Show!

The following articles were published before our show!

Upcoming show to promote local artists, raise money for programs supporting people with disabilities

Joseph sold most of his paintings at the show, in fact one of them is hanging in the reception area of the Department of Psychiatry at Foothills Hospital!

Calgary Journal Article

Another article on local art and ArtMatch!

Calgary Journal

Vandy the Artist

Yes, this one one of my most popular paintings!  I enjoyed the colours and vibrancy of East Indian village scenes and loved abstracting them to a more modern style.  I had a solo show in Toronto called `Rangoli’ and various shows in Calgary at ArtPoint and at my own studio in IngleWood called Studio 4 at the East Side Studio Crawl.  I also did some private commissions, which was something I especially found pleasure in doing!


Vandhana Midha-Rangoli Art Show-ArtMatch













Toronto Art Show














Vandy ArtPoint-ArtMatch















Check out the video of the studio..

A little bit about Vandy..

I guess it might be good for you to know where my inspiration comes from!  It comes from a lifelong love of painting and sharing creativity.

A few years back, my daughter and I did a volunteering project in Quintana Roo, Mexico for a community center through `Our Hands .  It was teaching arts and crafts after school to the many children whose parents were still at work.  Without knowing much Spanish and with the help of my daughter translating, I realized what they really wanted was a mural for their white walls.  The owner of the center said the kids would love a beach scene since they could never afford to make it to the beach.

I did the first mural for one wall and drew out another mural for the kids to paint on their own after I left.  Here are some pictures..

Vandy Painting mural

MuralKids MuralKids Mural1Kids Mural2

New Year, New Artists!

2016 brings a new and fresh perspective for ArtMatch.  We still have the awesome artists we had last year but some new talent has been added!  For a fresh and intimate approach, we will be doing features on each artist so you can get to know their distinct styles.

I try to provide a variety of styles, sizes, and price points for ALL art lovers so not to discriminate!  Remember to keep checking the website regularly since there is always new work to see and also remember that if you like a certain painting but want a different size or colour, every artist LOVES to do commissions!

Stay tuned..


Winter is upon Us

As the winter months and holiday season slowly creep upon us, let us all enjoy the splendour of it all. There is beauty in every season and we, as Canadians should be grateful to have 4 distinct beautiful seasons to appreciate. As always, artists are inspired by the beauty of nature which we never seem to get enough of in Alberta. Here are a few scenes which may spark a little warmth into your souls …


Winter Sky IIISharon Williams-Winter-Forest-ArtMatchSharon Williams-Late Winters Afternoon-ArtMatch371EarlySnow copyAlison Philpotts Snowy path ArtMatch


Solara Dental Open House – Dec 5th, 2015!